Gallagher logoVisitor Experience Plan
Gallagher & Associates, an internationally recognized museum planning and design firm with offices in Washington D.C., New York City, San Francisco, and Singapore, was hired by International Architects Atelier (IAA), the lead, primary architectural design firm for the Museum’s renovation project, to create a Visitor Experience Plan and lead the Museum through Exhibition Design Planning. This plan expands upon the 2010 interpretive plan, bringing it into alignment with the current architectural design plan, and preparing a solid foundation for future design and development of exhibitions and programs. The Visitor Experience Plan was adopted by the Parks Board on April 25, 2017.

For a copy of the Visitor Experience Plan, please email Anna Marie Tutera at

Exhibition Design
In April 2018, Gallagher & Associates was hired by International Architects Atelier (IAA) for Schematic Exhibition Design. Gallagher & Associates is working closely with the Museum’s architects, renovation project team, Museum staff, and a group of local and regional historians, educators, curators, and artists to develop print and digital content for exhibitions and educational programs. This will include design for all interactive technologies (e.g. audio tours, touchscreens, artifact tagging, apps, and more) that will be integrated to enhance the learning environment and visitor experience.

There are two main phases to Exhibition Design. They include Schematic Design and Design Development. Schematic Design began in April 2018 and was completed in August 2018. Schematic Design advanced the Visitor Experience Plan and created the concepts and design aesthetics from which all future work will be developed. Specifically, Gallagher & Associates, IAA, and the Museum Design Team accomplished the following in Schematic Design: 1) explored exhibit content – stories, artifacts, and images; 2) developed the content brief and outline; 3) found the right exhibit techniques and design approaches for the content; 4) narrowed the design approach options; 5) began media concepting; and 6) provided initial space prep guidelines.

Click here to view the Schematic Design Plan.

Design Development began in September 2018. For more information and questions, please contact Anna Marie Tutera at